Sato is derived from latin and means to sow, plant.

Sato Marketing is a company that takes your ideas as seeds and plants them to grow your market. We have a green thumb when it comes to marketing, and hope we can do the same for your business.

CRM Development

CRM is an industry term for methodologies, software and internet capabilities that assist and manage customer relationships in an organized way. Customer relationship management applications provide a 360 degree view of customers starting from the initial contact with the company, all the way through post purchase. The use of a customer relationship management application helps you to understand, anticipate, and respond to your customers' needs in a consistent way.

A CRM application provides many advantages for your company:

- Develop better communication channels with your customers.
- Enable the company's' marketing departments to identify and target their most loyal customers, manage marketing campaigns and generate quality leads for the sales team which in turn could identify new selling opportunities.
- Assist the company to improve sales management by optimizing information shared by multiple employees, and streamlining existing processes.
- Collect vital data like customer detail and order history which allows the formation of individualized relationships with customers with the goal of improving customer satisfaction. It should also identify the most profitable customers and provide them with the highest level of service.
- Provide employees with the information necessary to know their customers through the use of customer profiles and preferences to understand their needs, and build relationships.

The benefits of using a CRM application can be measured, quantified and tracked. Increases in revenue can result from reductions in operating costs, a higher percentage of cross-selling, increase in the amount of new customers and closing deals faster, simplification of marketing and sales process and most importantly, better customer service. All of the above builds customer loyalty and decrease customer turnover through the use of a CRM application.